March 6th, 2013
Personal branding is the best way to build your professional profile … I was interviewed recently by AIM [Australian Institute of Management] for their magazine Management Today on Personal Branding. Check out the article published today…http://www.mtmag.com.au/building-brand-you/
March 6th, 2013
Thank you to Barter card – Brisbane for the invitation to speak recently at Barter card After Hours. Barter card is an excellent opportunity during downturns to shift excess stock etc. Barter card creates a captive marketplace of members seeking to make purchases within the Barter card system. Using Barter card to finance your branding and marketing activities is an excellent way to build your business brand and professional profile. Check out Bartercard.com.au for more information. And finally, Happy 20th Birthday – Barter card. Wishing you and your members every success for the next 20 years.
January 22nd, 2013
Publishing and Marketing guru and CEO of Global Publishing Group Darren Stephens has invited Rachel Quilty, Personal Brand Strategist and CEO of Jump the Q to discuss the importance of Branding for Authors.
Rachel will reveal the secrets to how you can brand yourself a best seller like Robert Kiyosaki or JK Rowling. Get started on creating your brand with our Brand Building Bootcamp event coming soon.
October 31st, 2012
Horse riding fever has gripped the nation, but its got nothing to do with the up-coming Melbourne Cup. Instead, it concerns a Korean rapper whose YouTube video of his Gangnam Style ‘horse riding dance’ has gone viral with over 600 mill views.
Check out Rachel Quilty Celebrity Brand Media Commentator article: http://jumptheq.com.au/articles/brand-yourself-gangnam-style.html
Personal brand strategist, Rachel Quilty emphasizes that ‘Your celebrity influence increases when you have a definable style, whether it be your hair style, fashion style, accessory style or in Psy case your dance style. Making you style simple, easy replicable and catchy will enable you to stand out from the crowd. If you watch Pop Asia you would know that Psy is a huge brand in Korea and Asia.Now after a 2 year break, PSY is finally coming back with his 6th album title PSY6 which continues to brand him neatly also.’Some Personal Branding tips we can learn from Psy:
1. Create a Signature look. Keep your look stylish with a hint of personality
2. Go Gangnam Style. Look like you belong to the racing set when you learn the simple rules to race day fashion.
3. Remember you don’t have to know anything about racing to know the right moves. Correct Race day etiquette will make you stand out too.
4. Don’t become parody material and take yourself it too seriously.
5. Like Psy, be prepared to have some fun
Read more about Psy -http://jumptheq.com.au/articles/brand-yourself-gangnam-style.html
August 15th, 2012
I just want to congratulate Griffith University – Business School on developing and convening such an important transitional program to assist new graduates swiftly excel in the workplace.
I spoke at Griffith about 10 years ago and it’s an honour to be returning to present the Professional Image/ Positive Energy in September at their 2012 Preparing for Success program .
Personal Branding and developing your professional profile as a new entrant into the workforce and create enormous momentum for your future career. Your professional image remains a vital aspecto of your brand. We will also be including a brief overview on Personal Effectiveness and the importance of Positive Energy and a Solution Orientated Mindset.
June 26th, 2012
An authentic personal brand puts the icing on the entrepreneurial cake – Sydney Morning Herald Page 7 Business Section
Personal branding is all about making a human connection to your customers and clients by adding a human face and personality to your business, according to Rachel Quilty, chief executive of branding firm Jump the Q.
Steve Jobs, Richard Branson and Jamie Oliver are all entrepreneurs whose businesses go beyond just computers, planes and food.
One of the first steps to developing your personal brand is thinking about what makes you and your business unique, Quilty suggests. Perhaps you have a unique style or point of view. Maybe you have an interesting story to tell or life experiences you can share that add value to your business.
Quilty says one of the most effective ways of building your personal brand is to become an expert in your industry, as Andersen is.
Read more: http://www.smh.com.au/small-business/growing/an-authentic-personal-brand-puts-the-icing-on-the-entrepreneurial-cake-20120624-20wgd.html#ixzz1ymTukyjb
June 12th, 2012
We recently conducted training for Ernst & Young & their staff. Well done! Ernst & Young for recognizing how vital the personal brand and professional image your staff is. The brand image they convey enables E & Y to maintain a solid brand positioning and premium price in an increasingly competitive market.
July 10th, 2011
Looking forward to presenting ‘Brand Yourself for Success’ to the TKTN – Cleveland Event – Thursday 21st July 2011. Proudly Sponsored By: Liz Irvine – The Pool Planner
Time: 9.30am – 11.30am Venue: Pacific Resort, Emerald Room, 128-132 Middle Street, Cleveland
Read more : www.tktn.com.au
July 10th, 2011
Thanks to Debra Thompson Roedl, of Wealth Alliance Group for the opportunity to present a webinar to your WAG – Elite Students world -wide on how to "Turn your book into a Million Dollar Business" this morning. And thanks to all your amazing students for the great feedback.
Writing a book can strategically position your personal brand as the authority and be leveraged to create a global brand and expert empire.
Carefully crafted and executed you to could become another JK Rowling- Harry Potter or John Gray – Men are From Mars or like John Gray’s amazing former business partner Darren Stephens a Global Book Marketing Consultant and Publisher.
June 16th, 2011
Whether your a Professional, Executive, Business Owner, Rising Star Employee or Direct Sales Agent, personal branding is important to your career success. We have been asked recently a number of questions on personal branding and Terri Cooper has invited Jump the Q to assist educate her clients on how they can stand out from the crowd in these tough economic times.
Have you ever wondered…
How to improve my branding? If I am a representative for a company that has a distinct branding, how do I link in with that?
What makes up your personal brand? Where do I start?
How do I go about transforming my brand image when wanting to change career path?
I just want to know how to get going when you’re first starting out?
Join us on Tuesday 21st June for a informative and fun session guaranteed to answer your personal branding questions. Find out more: Terri Cooper’s Boardroom Breakfast series